Modern aircraft cabin with individual pods, large screens displaying movie options, and trend graphics

Insight you can act on

Get a clearer picture of engagement and performance with our innovative solutions for data and analytics.

Enhance your passenger experience with information and intelligence

Our data and analytics tools provide airlines with critical insights to optimize their in-flight entertainment and connectivity (IFEC) investments while enhancing passenger satisfaction. Through data, you can learn how best to adapt products and services to meet and exceed the expectations of your customers. By analyzing what has happened and what could happen next, we’ll help you identify possibilities for new revenue sources and increased operational efficiency.
Person using a laptop with a business dashboard, set in an indoor space with natural light and greenery
  • Real-time visualization of usage trends and live renderings of the ground-to-air network, showing the service statuses of all your active flights.

  • Actionable recommendations based on correlated data across multiple products, giving you deeper insights into passenger preferences and behaviors.
Modern airplane business class seat with screen displaying a welcome message for a flight from Jeddah to Tokyo

Curate your entertainment offerings with data-driven decisions

Ensure that every dollar you spend on content acquisition works hard for you in creating an entertainment offering that your passengers will enjoy. Present viewpoints to justify spend with a deeper understanding of passenger preferences and behavior. In a world of information and personalization, help make sense of the immense data sources available with Insights as a visualization tool to make the best decisions possible.

  • Enhanced experience: better understand behavior and increase passenger engagement with more relevant offerings
  • Speed up decision-making: faster, easier access to reporting and visualization to aid internal communication
  • Targeted recommendations: layer in passenger segmentation to uncover revenue generation opportunities and maximize ROI
IPS Ms Smith

Make the inflight entertainment experience personal

Evolve the generic, one-size-fits-all approach and create active and lucrative engagements with Integrated Personalization Services (IPS). In an era where passengers expect brands to adapt to their needs, IPS helps recognize them at every step of their journey with your airline through a robust software infrastructure that securely incorporates passenger data, preferences, and past activities to create individualized engagements.

  • Tailored, targeted, and trusted: employ opt-in bespoke features, passenger-specific revenue opportunities, and a secure framework.
  • Defined parameters: work with our team to define which steps of the experience will incorporate data.
  • Portfolio amplification: extend the personalized experience beyond the interactive to the Panasonic Digital Solutions portfolio.